The survey showed that the Internet now has an exposure of 76.8 percent on weekdays, while the radio enjoys only 76.1 percent exposure. The newspapers lag behind with 61.3 percent exposure.
Wednesday, July 29, 2009
Internet More Popular than Radio in Israel
(IsraelNN.com) The number of Israelis who surf the Internet from work or home has surpassed the number of radio listeners for the first time, according to the yearly survey by TGI. The survey covered the year between July 2008 and June 2009.
The survey showed that the Internet now has an exposure of 76.8 percent on weekdays, while the radio enjoys only 76.1 percent exposure. The newspapers lag behind with 61.3 percent exposure.
The survey showed that the Internet now has an exposure of 76.8 percent on weekdays, while the radio enjoys only 76.1 percent exposure. The newspapers lag behind with 61.3 percent exposure.
